A Study of the Attitudes, Media Credibility, and Usage Dispositions in e-News Sites

博士 === 國立中央大學 === 資訊管理研究所 === 92 === How to effectively manipulate web site content tactics to make web site content attractive or favorable for massive web users and keep them revisiting to generate advertising revenue has inevitably become one of the most important issues for the online content bu...

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Bibliographic Details
Main Authors: Kuo-Fang Peng, 彭國芳
Other Authors: Yi-Wen Fan
Format: Others
Language:en_US
Published: 2004
Online Access:http://ndltd.ncl.edu.tw/handle/06652919694706525283