An Empirical Research of Taiwanese SME’s Entry Mode choice and Performance in Mainland china--A Synthetic View of Transaction Cost Theory, Institutional Theory, and Behavior Decision Theory.
碩士 === 銘傳大學 === 國際企業學系碩士班 === 92 === This study explores Taiwanese SME’s entry mode choice and performance in Mainland china by using a synthetic view of transaction cost theory, institutional theory, and behavior decision theory. Through logistis and multiple regression and t-test analysis, 105 fir...
| Main Authors: | , |
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| Format: | Others |
| Language: | zh-TW |
| Published: |
2004
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| Online Access: | http://ndltd.ncl.edu.tw/handle/6wzz9h |