On Customer Satisfaction and Customer Loyalty: A Confirmatory Research of One Machine Tool Manufacturer and Its Domestic Customers in Taiwan
碩士 === 朝陽科技大學 === 工業工程與管理系碩士班 === 92 === The conceptual framework of this study is based on the ECSI (European Customer Satisfaction Index) model from ECSI technical committee in 1998. This study would like to use ECSI model to test and verify the hypotheses and relationships among the point of view...
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| Format: | Others |
| Language: | zh-TW |
| Published: |
2004
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| Online Access: | http://ndltd.ncl.edu.tw/handle/2ft6e8 |