The Study on Customer Relationship Management、Service Quality and Customer Satisfaction in Taiwan Traveling Agent

碩士 === 長榮大學 === 經營管理研究所 === 92 === Abstract Customer relationship management can not only be a concept, but a management within a strategic structure need to be thoroughly carried out in this time of customer first. Previous enterprise used to put emphasis on profit only and they neglect...

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Bibliographic Details
Main Author: 黃主怡
Other Authors: 余明助
Format: Others
Language:zh-TW
Published: 2003
Online Access:http://ndltd.ncl.edu.tw/handle/55415122282778080562