Apply Heterogeneity Analysis on Business Intelligence— Case Study of Logistics Industry and Manufacture Industry

碩士 === 國立臺北科技大學 === 商業自動化與管理研究所 === 91 === As the dramatic changes of the marketing environment, the customers whom enterprises treat are not homogenous but heterogonous. Thus, how to identify the heterogeneity of the customers and apply clustering method to identify the difference between the custo...

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Bibliographic Details
Main Authors: Yu,Chun-Yuan, 游濬遠
Other Authors: CHIU, CHIH-CHOU
Format: Others
Language:zh-TW
Published: 2003
Online Access:http://ndltd.ncl.edu.tw/handle/79293440150766390829