Aggressive Win-Win Pricing Modeling for PLC-based Multi-generation products

碩士 === 東海大學 === 工業工程學系 === 91 === ABSTRACT Information product design in Taiwan lays stress on product function and production cost instead of consumers’ demand and enterprises’ positioning in the market. Through Own Brand operation mode, it manifests the importance of marketing manageme...

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Bibliographic Details
Main Authors: Yu-Wen Lin, 林郁文
Other Authors: Ping Teng Chang
Format: Others
Language:zh-TW
Published: 2003
Online Access:http://ndltd.ncl.edu.tw/handle/73431936270073180137