The Relationship Between Internal Marketing and Turnover Intention : The Mediating Role of Job Satisfaction and Organization Commitment

碩士 === 南台科技大學 === 企業管理系 === 91 === This research is going to study the effect about the turnover intention of employees from the perspective of internal marketing. Treating employee as the internal market and customer( Barry 1981), respect for needs of internal customer. Taking perspective of market...

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Bibliographic Details
Main Authors: Chuch-Lan Tai, 戴雀蘭
Other Authors: Wen- Sheng Ding
Format: Others
Language:zh-TW
Published: 2003
Online Access:http://ndltd.ncl.edu.tw/handle/90915378874362884835