Using Collaborative Customer Knowledge Management for Integrated Marketing Communications Improvement
碩士 === 南台科技大學 === 工業管理研究所 === 91 === By Internet age arrived, Electronic Commerce (EC) has completely changed business environment and model. The implementation of e-business applications has continuously growing in a seemingly unabated fashion worldwide. The enterprise competitive condition has co...
Main Authors: | Jiun-Yin Chen, 陳俊穎 |
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Other Authors: | Yi-Chen Li |
Format: | Others |
Language: | zh-TW |
Published: |
2003
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Online Access: | http://ndltd.ncl.edu.tw/handle/43837093219244229823 |
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