大學生生活型態及其資訊搜尋行為之研究―以手機產品資訊為例
碩士 === 中國文化大學 === 資訊傳播研究所 === 91 === In consumer buyer decision process, information search is an important stage. In recent years, due to the rapid-keen development of the Internet, more and more persons obtain the information through the website. But Hawkins, Best, and Coney (2001) point out the p...
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| Format: | Others |
| Language: | zh-TW |
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2003
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| Online Access: | http://ndltd.ncl.edu.tw/handle/48485501548299376660 |