The Study of Competitive Strategies for International Tourist Hotel─The Case Study of Formosa Regent
碩士 === 國立臺北大學 === 企業管理學系 === 91 === The purpose of this study aims at researching the development of competitive strategy and the dynamic of competitive advantage of the hotel industry. Take Grand Formosa Hotel as the case study of this paper, and analyze it by external environment and internal cond...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2003
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| Online Access: | http://ndltd.ncl.edu.tw/handle/92611406405899462291 |