The Research on Repurchase Behavior for Auto Industry－The Business Intelligence to Generate Target Consumer List
碩士 === 國立臺北大學 === 企業管理學系 === 91 === The research integrates theoretical and practical methods and investigates the repurchase behavior of customers in the auto industry. It consists of three purposes. First, we develop business intelligence logics to generate target consumer lists from the data. Sec...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2003
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| Online Access: | http://ndltd.ncl.edu.tw/handle/49007063165013004587 |