The Dual Structure of Transnational Advertising Group Networks

碩士 === 國立臺灣師範大學 === 圖文傳播學系 === 91 === The Dual Structure of Global Advertising Group Networks Abstract Transnational advertising groups are structurally constrained with the growth of other industries. Furthermore, with the process of globalization, advertising becomes the pri...

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Bibliographic Details
Main Authors: Ko, Ting Ting, 葛婷婷
Other Authors: 趙怡
Format: Others
Language:zh-TW
Published: 2003
Online Access:http://ndltd.ncl.edu.tw/handle/21171335334357917728