The Study on Franchise Chain Relationship Termination in Chain Convenience Stores Industry

碩士 === 國立高雄第一科技大學 === 行銷與流通管理所 === 91 === Abstract Chain convenience store has seen more than 10 years of high growth by developing franchise system since 1990. The relationship between the franchiser and the franchisee is tightly connected, and the beneficial development of the relationship is im...

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Bibliographic Details
Main Authors: JUNG-TING YEH, 葉榮廷
Other Authors: none
Format: Others
Language:zh-TW
Published: 2003
Online Access:http://ndltd.ncl.edu.tw/handle/24935559611349156100