Relationship Among Corporate Image, Encounter Satisfaction and Service Brand Equity─An Example of Auto Repair Industry
碩士 === 國立高雄第一科技大學 === 行銷與流通管理所 === 91 === Because of the wildly application of information-based technologies accompanied with globalization, a powerful force drives the world toward an e-era. No country can escape its possible influences. Since Taiwan’s accession to the WTO in 2002, in general all...
Main Authors: | Jwo-Wen Den, 卓文典 |
---|---|
Other Authors: | Fu-Yung Kuan |
Format: | Others |
Language: | zh-TW |
Published: |
2003
|
Online Access: | http://ndltd.ncl.edu.tw/handle/79906081730877569616 |
Similar Items
-
Relationship Research Practice Service Encounters and Consumption Value perception--An Example Client of Auto Repair Industry--
by: chung-hsien lin, et al.
Published: (2005) -
The Influence of Brand Extension Fit and Corporate Image on Brand Equity for Service Industries
by: Cheng-Hui Lin, et al.
Published: (2001) -
Product innovation, service innovation and industrial brand equity – An example of S fastener company
by: Tzu-yun Huang, et al.
Published: (2014) -
Value co-creation, service innovation and industrial brand equity: An example of T transportation company
by: Cheng-Kai Wen, et al.
Published: (2015) -
The Relationship Among Brand Equity,Service Qualities and Customer Satisfaction :An Example of Meinung Folk Village in Taiwan
by: Wen Jr Shing, et al.
Published: (2013)