Investigating the relationship of service encounter, customers’ post-consumption reactions and customer s’ characteristics through the service delivery system ~an example of small business hotel
碩士 === 國立東華大學 === 觀光暨遊憩管理研究所 === 91 === In the process of consuming service, the core product, as well as the interaction among personnel performance, physical equipment and other visual evidence are regarded as parts of product-service mix. All of them are important elements that influence custome...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2003
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| Online Access: | http://ndltd.ncl.edu.tw/handle/87565754105797803892 |