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碩士 === 國立東華大學 === 企業管理學系 === 91 === Along with the change in buying behavior of consumers, the number of departmental stores has increased substantially. In order to increase sales amidst intense competition, these departmental stores have to entice the consumers to purchase goods more frequently. T...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | zh-TW |
Published: |
2003
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Online Access: | http://ndltd.ncl.edu.tw/handle/46512646353898927141 |