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碩士 === 國立中央大學 === 管理學院高階主管企管碩士班 === 91 === Taiwan’s market channel has structure change in recent years. The traditional retail channel fall because of the newly retail channel rise. The chain retailer’s channel power become stronger so that supplier’s position getting difficulty. Base on supplier’s...

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Bibliographic Details
Main Authors: Ming-Huang Lin, 林明煌
Other Authors: none
Format: Others
Language:zh-TW
Published: 2003
Online Access:http://ndltd.ncl.edu.tw/handle/31855339968109827488