A Root-Metaphor Analysis on Organizational Culture:An Examination on Taiwan''s Television News Stations

碩士 === 國立交通大學 === 傳播所 === 91 === This study adopted the method of root-metaphor analysis to examine organizational culture. Two cable television news organizations in Taiwan were chosen as the study sites, and twenty and fifteen intensive interviews were conducted respectively in the two stations to...

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Bibliographic Details
Main Authors: Yu-Wei Lin, 林幼唯
Other Authors: Shu-Chu Li
Format: Others
Language:zh-TW
Published: 2003
Online Access:http://ndltd.ncl.edu.tw/handle/68951610433010208479