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碩士 === 國立成功大學 === 資訊管理研究所 === 91 === In recent year, Customer Relationship Management has become a very popular field of study. How to raise customers’ loyalty and provide better services for high contribution customers can not only lower management and sale cost, but also increase revenue growth. T...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2003
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| Online Access: | http://ndltd.ncl.edu.tw/handle/86713467277079792214 |