The Influences of Consumer Product Knowledge Affects the Preference of Systematic Products
碩士 === 銘傳大學 === 管理科學研究所 === 91 === In the past, the researches of systematic products mostly stress on the relationship of competition and collaborative between companies. However, there were short of the combination researches of the systematic products’ attributes and the behavior of consumers. Th...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | zh-TW |
Published: |
2003
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Online Access: | http://ndltd.ncl.edu.tw/handle/95775239231694506748 |