Gas Station Service Quality and Customer Purchasing Behavior—The Case of Taipei County
碩士 === 龍華科技大學 === 商學與管理研究所碩士班 === 91 === The service quality became an important factor to the success of a corporation recently. It is also a major consideration in making strategy decisions. This research applied SERVPERF method to measure the service quality of CPC and FORMOSA gas stations in Tai...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2003
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| Online Access: | http://ndltd.ncl.edu.tw/handle/66719730916282719952 |