Comparing the Technology Acceptance Model,Theory of Planned Behavior and Decomposed Theory of Planned Behavior in Explaining Electronic Marketplace Usage Orientation:Using Structural Equation Model
碩士 === 中華大學 === 資訊管理學系 === 91 === As the Internet and other electronic-commerce technologies advance, corporations are seeking for more competitive and efficient ways of making their transactions. Therefore, electronic marketplaces have been generated. The electronic marketplace is one kind of inter...
Main Authors: | Lee HsinHsien, 李欣憲 |
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Other Authors: | 黃貞芬 |
Format: | Others |
Language: | zh-TW |
Published: |
2003
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Online Access: | http://ndltd.ncl.edu.tw/handle/21226186577394977292 |
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