Application of Customer Relationship Management for e-Business Enterprises─Samples of Semiconductor Manufacturing Firms

碩士 === 長庚大學 === 企業管理研究所 === 91 === With the advent of e-commerce as well as the development of information technology in recent years, the environment of market competition has been changed so rapidly that the traditional business mode couldn’t deal with it anymore. Therefore, in facing this whole n...

Full description

Bibliographic Details
Main Authors: Pi-Lin Liu, 柳碧琳
Other Authors: Wenyih Lee
Format: Others
Language:zh-TW
Published: 2003
Online Access:http://ndltd.ncl.edu.tw/handle/62367641993319564683