Market Segmentation of the Banks’ Customer Relationship Management ─ A Study for Cash Card
碩士 === 國立臺北科技大學 === 生產系統工程與管理研究所 === 90 === Following Taiwan enters the WTO, the foreign banks move in on the market of Taiwan. On the other hand, the new banks and the branches are formed constantly in domestic. The competition condition is very hot. Because the bank is the symbol of the nation’s e...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2002
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| Online Access: | http://ndltd.ncl.edu.tw/handle/60524820479049671001 |