Family life cycle and decision making in group package tour
碩士 === 中國文化大學 === 觀光事業研究所 === 90 === In tour marketing, family life cycle (FLC) and decision-making related issues has been tested empirically. Despite the importance of group package tour (GPT) in Asia and FLC in tour marketing, there is a lack of empirical support regarding FLC and deci-sion-makin...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | zh-TW |
Published: |
2002
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Online Access: | http://ndltd.ncl.edu.tw/handle/92521009506917119982 |