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碩士 === 國立中山大學 === 國際高階經營管理研究所 === 90 === Abstract The market environment of Mobile Phone Industry has had rapid change in the past decade. It is almost same important to gain the loyalty of existing customers as to gain the new customers in the current competitive environment. For many companies i...
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| Format: | Others |
| Language: | zh-TW |
| Published: |
2002
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| Online Access: | http://ndltd.ncl.edu.tw/handle/67732475169257023509 |