Digitalization of the Terrestrial Television in Taiwan：An Industry Analysis
碩士 === 國立交通大學 === 傳播所 === 90 === This study adopts Michael Porter’s “Five Forces Model” to examine the impact of digitalization on the terrestrial television in Taiwan. Two research methods, secondary data analysis and intensive interviews, were used to collect data for this study. The data analysis...
| Main Authors: | , |
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| Format: | Others |
| Language: | zh-TW |
| Published: |
2002
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| Online Access: | http://ndltd.ncl.edu.tw/handle/24882093451033989909 |