The study of customer churn behavior of mobile phone

碩士 === 國立成功大學 === 高階管理碩士在職專班 === 90 === ABSTRACT Due to the drastic competition between five private-owned and one incumbent public-owned carrier companies in domestic mobile phone industry, which was deregulated in 1997, as well as the customers’ strong demand, the mobile telecommunication market i...

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Bibliographic Details
Main Authors: Kun-Chuan Wu, 吳坤泉
Other Authors: Dung-Chun Tsai
Format: Others
Language:zh-TW
Published: 2002
Online Access:http://ndltd.ncl.edu.tw/handle/h5z257