Research on Subliminal Advertising-Take Product Placement for Example
碩士 === 國立成功大學 === 企業管理學系碩博士班 === 90 === The purpose of this essay is to understand how subliminal advertising works. Although the morals and effects of subliminal advertising are doubted, it is still used in many aspects. The most common of all is “product placement”. Most foreign studies emphasize...
| Main Authors: | , |
|---|---|
| Other Authors: | |
| Format: | Others |
| Language: | en_US |
| Online Access: | http://ndltd.ncl.edu.tw/handle/m8u9sy |