The Measurement Model of Customer Information Satisfaction for Internet Marketing of Digital Products
博士 === 國立政治大學 === 資訊管理學系 === 90 === MIS literature has not addressed the measurement of web customer information satisfaction (WCIS) in electronic commerce. Current models for measuring user information satisfaction (UIS) and end-user computing satisfaction (EUCS) are perceived as inapplicable as th...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | en_US |
Published: |
2001
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Online Access: | http://ndltd.ncl.edu.tw/handle/65455100460802808003 |