An Empirical Analysis of Adopting CRM System in Taiwan''s Auto Industry─Base on the Auto Brands of Mitsubishi, Toyota, and Nissan
碩士 === 國立政治大學 === 企業管理學系 === 90 === Taiwan’s auto industry has come to maturity from 1990. Limited by the lower economic growth rate and the heavier vehicle density, 12 automakers are in fierce competition with others for market share. In addition, Taiwan’s auto industry is confronted with competiti...
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| Format: | Others |
| Language: | zh-TW |
| Published: |
2002
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| Online Access: | http://ndltd.ncl.edu.tw/handle/14858918676053402981 |