A Case Study on Videoland’s Programming Strategies on Korean Dramas in Taiwan

碩士 === 銘傳大學 === 傳播管理研究所碩士在職專班 === 90 === This study of Videoland’s programming strategies on Korean dramas is focusing on the development of a successful programming strategies for foreign dramas. As foreign drama becoming popular in Taiwan market, there are two main reasons: First, from existing d...

Full description

Bibliographic Details
Main Authors: Yeh, Wen-chung, 葉文忠
Other Authors: 蔣安國
Format: Others
Language:zh-TW
Published: 2002
Online Access:http://ndltd.ncl.edu.tw/handle/62964774098656666855