A Study on Record Company''s Decision-Making Method For Selecting Artists in Taiwan

碩士 === 銘傳大學 === 傳播管理研究所碩士在職專班 === 90 === The problem of piracy has severely threatened the livelihood of Taiwan''s record industry. In addition to cutting operational costs through such measures as staff cut-back, salary reduction and merger, record companies are also actively seeking alt...

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Bibliographic Details
Main Authors: Kung-Chang Teng, 鄧孔彰
Other Authors: Yaw-Chu Chen
Format: Others
Language:zh-TW
Published: 2002
Online Access:http://ndltd.ncl.edu.tw/handle/56994577991713639094