A Study of A Measure of the Customer Orientation of Life Insurance Agent in Taiwan

碩士 === 逢甲大學 === 保險學系 === 90 === Customer orientation selling is a way of doing business on the part of salespeople. The term refers to the degree to which salespeople practice the marketing concept by trying to help their customer to make decision and satisfy customer needs. Th...

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Bibliographic Details
Main Authors: Lu Ming Tseng, 曾鹿鳴
Other Authors: 康裕民
Format: Others
Language:zh-TW
Published: 2002
Online Access:http://ndltd.ncl.edu.tw/handle/3jfcwv