An Empirical Study of Market Orientation,Market Knowledge Management ,Product Innovation and Performance in Taiwan’s High-Technology Industry

碩士 === 國立雲林科技大學 === 企業管理系碩士班 === 89 === ABSTRACT In this knowledge-dominating new century, enterprises need more knowledge and information to aid in making decisions. Enterprises further need a feature of high degree market orientation and introduce a well-organized knowledge management...

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Bibliographic Details
Main Authors: Jean-Yann Shien, 謝甄晏
Other Authors: Dr.Chih-Yuan Chen
Format: Others
Language:zh-TW
Published: 2001
Online Access:http://ndltd.ncl.edu.tw/handle/85521968192384518635