The Study of Strategy and Performance Measurement For Banking Industry-From the Viewpoint of Balanced Scorecard

碩士 === 淡江大學 === 會計學系 === 89 === Balanced Scorecard (BSC), proposed by Kaplan & Norton in 1990, has become a basic theory of strategy management system. BSC combines strategy and performance measurement to assist managers make realize their goals. Therefore, this research tries to use a interview...

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Bibliographic Details
Main Authors: Shu-Hua Chen, 陳淑華
Other Authors: Cheng-Li Huang
Format: Others
Language:zh-TW
Published: 2001
Online Access:http://ndltd.ncl.edu.tw/handle/43151707994413797522