The Effect of Program-Induced Negative-Emotion on Advertising Evaluations

碩士 === 世新大學 === 傳播研究所(含博士學位學程) === 89

Bibliographic Details
Main Author: 鄒亞權
Other Authors: 戚栩僊
Format: Others
Language:zh-TW
Published: 2001
Online Access:http://ndltd.ncl.edu.tw/handle/98257256329961105630