A Study on Internal Marketing Orientation, Organizational Support, Job Satisfaction and Customer Orientation-- Bank Industry for Example
博士 === 國立中山大學 === 企業管理學系研究所 === 89 === In the service industry, human resource is the most vital and important component, because the positive appraisement of the service is usually based on the customer’s orientation of the service provider. Thus, in order to instill employees with a sense of servi...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2001
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| Online Access: | http://ndltd.ncl.edu.tw/handle/57485546652404588660 |