The study of choice factors of organization forms of chain stores in Taiwan
碩士 === 國立高雄第一科技大學 === 行銷與流通管理系 === 89 === This thesis is mainly a study of choice factors of organization forms including regular chain(RC) 、 franchise(FC) 、hybrid- RC 、hybrid-FC of chain stores in Taiwan. There are three objectives in this study: (1) the goal of set- up a chain store hea...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | zh-TW |
Published: |
2001
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Online Access: | http://ndltd.ncl.edu.tw/handle/14080184591208199835 |