A Study on The Impact of Market Knowledge Management and Innovation on Organizational Performance: An Empirical Examination of Retailing Chain Store

碩士 === 國立高雄第一科技大學 === 行銷與流通管理系 === 89 === Retailing is the edge of market intermediary. Retailers facilitate products and services to final consumers via different format, and sustain in rapid changes of consumer tastes and preferences. Since the President Group partnered with Southern Company of U....

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Bibliographic Details
Main Authors: Hung-Chia Shao, 邵泓嘉
Other Authors: Ying- Kiat Kho
Format: Others
Language:zh-TW
Published: 2001
Online Access:http://ndltd.ncl.edu.tw/handle/90743175518467998371