關係行銷與滿意度對加盟者的信任與未來合作的影響-以便利商店為例
碩士 === 國立政治大學 === 國際貿易學系 === 89 === The article proposes the quality of service provided by the headquarters to their franchise chains. Is this a vital factor in regards to satisfaction from the franchise point of view? Could other factors influences their satisfaction level. For example, Relationsh...
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| Format: | Others |
| Language: | zh-TW |
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2001
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| Online Access: | http://ndltd.ncl.edu.tw/handle/18489698665346411712 |