The impact of Characteristics of Web Site and Advertising Presentation and Using Situation on Internet Marketing Effect

碩士 === 大葉大學 === 國際企業管理研究所 === 89 === Abstract The research is to study the impact of characteristics of web site and advertising presentation and using situation on internet marketing effect. The purposes of this research are to provide some suggestions for advertising. What is...

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Bibliographic Details
Main Author: 鄭乃豪
Other Authors: 劉家駒
Format: Others
Language:zh-TW
Published: 2001
Online Access:http://ndltd.ncl.edu.tw/handle/84225662875846024164