Entering New Segments:An Exploratory Study of Infant Formula Industry

碩士 === 國立臺灣科技大學 === 管理研究所 === 88 === Abstract Owing to the effects of the continually decreasing birth rate, the launch of “Breast Feeding Regulation” by the Department of Health (DOH), and the breast-feeding campaign by the International Breast Feeding Promotional Association, the infant...

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Bibliographic Details
Main Authors: Hsing-yuan Lin, 林湘沅
Other Authors: Meng-yen Lin
Format: Others
Language:zh-TW
Published: 2000
Online Access:http://ndltd.ncl.edu.tw/handle/32311874955921864821