網路廣告聯播網之經營策略分析-以DoubleClick為例
碩士 === 國立臺灣大學 === 商學研究所 === 88 === As the fast growth of the internet users, the internet has become a potential media which is attractive of the advertisers. The emergence of a new business model is often due to many changes of the environment. Because the rise of the internet, the fast growth of i...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2000
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| Online Access: | http://ndltd.ncl.edu.tw/handle/95779882301381312919 |