A Study of Market Segmentation and Consumer Behavior on Juice Flavor Water
碩士 === 輔仁大學 === 應用統計學研究所 === 88 === “Juice Flavor Water” is a new love in the soft drink market. Overall the market, it had second most new products last year. It stimulated 22.50% growth of the soft drink market. The change of consumer’s behavior under the fever of “Juice Flavor Water” is an intere...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2000
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| Online Access: | http://ndltd.ncl.edu.tw/handle/j64h38 |