The Study of the Effect of WWW Interactive Advertisement

碩士 === 大葉大學 === 工業關係研究所 === 88 === The rising of WWW interactive advertisement has been the focus of global advertisement industry. The development of internet and WWW interactive advertisement are keenly discussed in native and foreign periodicals and conferences in recent years,and the results ar...

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Bibliographic Details
Main Authors: Chang Hsen Wei, 張欣偉
Other Authors: Chieh Wen Sheng
Format: Others
Language:zh-TW
Published: 2000
Online Access:http://ndltd.ncl.edu.tw/handle/66926004281888953369