The Comparison between Leapfrogger and Innovator
碩士 === 淡江大學 === 管理科學學系 === 87 === Under the situation of shortened product life cycle, sales of newly developed products have become one of the major sources of organizational profit. As a result, innovators and early adopters of a new product are increasingly important for an organization. Based on...
Main Authors: | Ming-Hong Cho, 卓明弘 |
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Other Authors: | Peirchyi Lii |
Format: | Others |
Language: | zh-TW |
Published: |
1999
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Online Access: | http://ndltd.ncl.edu.tw/handle/94768489595717660334 |
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