The study of the nonprofit organizations'' social marketing: the case study of the cooperation project between Citibank and United Way Association

碩士 === 東海大學 === 公共行政學系 === 87 === Abstract Confronting with the vanishing concept of the welfare state, instead of blooming of the welfare pluralism, the fast social change and the multiple necessity of the people, traditionally the finance of the elite government oriented by political fo...

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Bibliographic Details
Main Authors: Cheng, Shu-Chuan, 鄭淑娟
Other Authors: Chiou, Chang-Tai
Format: Others
Language:zh-TW
Published: 1999
Online Access:http://ndltd.ncl.edu.tw/handle/16318058795471972990