消費者購書方式選擇行為之研究-比較網路購物、郵購、傳統購物
碩士 === 國立成功大學 === 交通管理學系 === 87 === Due to the application of internet becoming popular, teleshopping offers consumers a new shopping way to gather information of merchandises. Consumer only stay at home, connecting the internet , and click the mouse , then they can get a lot of information about me...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
1999
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| Online Access: | http://ndltd.ncl.edu.tw/handle/75466336581245735795 |