Consumer Involvement Fuzzy Measure
碩士 === 義守大學 === 管理科學研究所 === 87 === Today, the main market competition of the corporation operation has become customer-oriented instead of a product-oriented instead of a product-oriented one. The one who can handle the consumer behavior better than his competition will be the winner, The Involveme...
Main Authors: | Yu-Sun Lin, 林裕舜 |
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Other Authors: | Tsuen-Ho Hsu |
Format: | Others |
Language: | zh-TW |
Published: |
1999
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Online Access: | http://ndltd.ncl.edu.tw/handle/29440925499647882634 |
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